facebook meta pixel Learning Management System for a Language School - Inoxoft
Ukraine

How we built a custom LMS that scales teaching and revenue

Industries:
Education, E-Learning
Duration:
1.5 years (and ongoing collaboration)
Team:
6 specialists (UI/UX Designer, Frontend, Backend, QA, PM)
Mobile-first AI platform with local and cloud LLM processing
Open-source community-led development with ethical oversight
Technologies:
Python (Django), ReactJS, Canvas, Ruby on Rails
Integrations:
Canvas LMS, H5P, Fondy, BigBlueButton, Gmail
The Starting Point

Our client, a seasoned English teacher from Ukraine with 13+ years of experience and over 500,000 blog followers, had built a loyal community but was limited by a service-based model. Courses were managed manually, admin tasks consumed hours, and growth relied entirely on personal effort.

We built a custom LMS that now delivers courses, automates admin, issues certificates, and generates revenue even when the teacher isn’t online. This freed the educator to focus on what matters most: creating content, engaging with learners, and growing the community.

Not a typical LMS case

Most LMS projects start with an institution that already has structure, staff, and processes. Here, it was the opposite. Our client was a solo educator with a massive following (half a million learners who trusted her content), but behind the scenes, everything ran on manual effort.

The real challenge was capturing the teacher’s personal voice and brand while giving her the infrastructure of a modern EdTech business. Unlike typical LMS cases, this project was about preserving individuality while engineering scale.

screen icon
Barriers to scale
  • Manual processes drained time → registration, grading, payments, and certificates were handled by hand, leaving little space for teaching or innovation.
  • Growth was capped → the client could only serve as many students as she could personally manage, leaving significant revenue potential untapped.
  • Competitive pressure was rising → global platforms like Duolingo and Coursera were offering scalable, interactive experiences that risked drawing students away.
  • No automation backbone → without digital infrastructure, every step of the learning journey relied on personal effort, making the business fragile and hard to scale.

                                                                                           We turned years of teaching expertise and a loyal online community into a platform that works 24/7. One that teaches students, generates revenue, and gives the educator time to focus on what matters.

What we set out to achieve

Scalability

Build a platform capable of serving thousands of students without adding staff or exhausting the educator.

Brand continuity

Mirror the look and feel of the teacher’s blog to preserve trust with an existing 500K-strong community.

Automation

Eliminate repetitive admin tasks like registration, grading, payments, and certificate issuance.

Monetization

Expand revenue streams through digital flashcards, speaking clubs, independent courses, and premium learning paths.

Sustainability

Ensure the system could evolve with the client’s growing audience, supporting long-term business expansion.

Engagement

Go beyond static PDFs to build interactive experiences with quizzes, gamification, and real-time communication.

Our solution that turns a teaching practice into a scalable product

When the client came to us, her request was: “I don’t want a generic tool. I want something that feels like my blog, but works like a real platform.”

Canvas LMS gave us the flexibility to build on, but it came overloaded with modules meant for universities. We stripped it down, rebuilt the flows for a single teacher’s business, and added what really mattered. 

  • Platform design and brand experience

    • Personalized UI/UX that mirrors the teacher’s blog, preserving brand trust and recognition for existing followers.
    • Dynamic landing page that makes onboarding seamless, converting blog readers into active students.
  • Role-based access and workflows

    • Students → dashboards with progress tracking, upcoming assignments, and quick access to purchased courses.
    • Teachers → unlimited course creation, student performance tracking, and module visibility controls.
    • Admins → full control over course flow, user management, and platform data.
  • Learning experience

    • Interactive multimedia content (via H5P) and gamification keep learners motivated and reduce dropout rates.
    • Quizzes, assignments, and progress badges introduce variety and reinforce mastery.
    • Real-time chat and live teaching through BigBlueButton replicate the energy of a classroom online.
  • Monetization features

    • Integrated payments (Fondy) simplify course purchases, removing friction for students and increasing conversions.
    • Digital flashcards turn physical products into scalable online revenue, expanding monetization beyond courses.
    • Multiple learning models (live and self-paced) open new streams of income and attract broader audiences.
  • Automation features

    • Automated registration, grading, and certification reduce manual overhead and free up teaching time.
    • Smart notifications and reminders keep students engaged without extra admin work.
    • Auto-issued certificates validate progress instantly, improving student satisfaction and reducing teacher workload.

The difference it made

  • The client scaled from a single-teacher setup to a structured platform serving large groups at once.
  • Admin overhead dropped sharply, with certificates, grading, and notifications handled automatically.
  • New revenue streams (digital flashcards, self-paced courses, and speaking clubs) turned the platform into more than just a classroom.
  • Student activity increased, with learners engaging more through interactive lessons and gamified progress tracking.
  • The platform became a natural extension of the teacher’s blog, helping convert followers into paying students.

Built to grow together

The project didn’t end at launch. Together with the client, we’ve continued to evolve the platform through regular feature rollouts: integrated video conferencing, speaking clubs, and new learning formats.

Our partnership is built on co-creation rather than outsourcing: the client brings vision and deep knowledge of her audience, while we deliver the technical foundation to scale it.

The LMS is treated as a living product; one that grows with the community, adapts to new teaching methods, and opens fresh opportunities for the business.

Built to grow together